Time: April 3, 11:00 am – 12:00 pm Speaker: Bill McLaughlin Is a full website redesign out of reach? No problem. In this session, we’ll guide you through smart, strategic updates that can significantly boost your website’s performance. We’ll explore practical ways to enhance your website, making it more effective at engaging prospective students, even […]
Author: Sydney Flowers
Key Messaging Done Eas(ier)
Time: April 3, 11:00 am – 12:00 pm Speaker: Chris Axtman-Barker University Housing worked to analyze resident opinion data to refine communications encouraging residents to live on campus for a second (or third, or fourth!) year. Data backed key messages then ran through communications and marketing materials for a digital-first returner campaign with startling success. […]
How to Incorporate Accessibility into your Agile Sprints
Time: April 3, 9:45 am – 10:45 am Speaker: Michael Harshbarger Incorporating accessibility into Agile sprints is essential for creating inclusive digital experiences. Treat accessibility as technical debt, addressing it systematically to prevent long-term issues. Begin by recognizing accessibility gaps, then gradually implement improvements within your current sprints, focusing on steady progress rather than perfection. […]
CANCELED – Leveraging AI to Advance Diversity, Equity, and Inclusion in the University Classroom
In today’s rapidly evolving educational landscape, artificial intelligence (AI) holds transformative potential for enhancing diversity, equity, and inclusion (DEI) within the university classroom. This presentation will explore how AI tools and technologies can be harnessed to create inclusive learning environments, address biases, and support diverse student populations.Attendees will gain insights into practical applications of AI, such as personalized learning experiences that accommodate diverse needs, data-driven approaches to identifying and mitigating biases in teaching practices, and AI-powered tools that foster more equitable student engagement. The session will also address the ethical considerations and challenges of implementing AI in a way that genuinely promotes DEI.
From Prep to Post: Level Up Your Interviews
A good interview starts long before you press “record.” In this session, we’ll dive into techniques to level up your interviewing skills for print, video, podcasts, and more. Learn strategies to prepare effectively and establish rapport and comfort with interviewees. Discover tips for managing the flow of conversation from beginning to end and crafting questions that elicit engaging responses. We’ll also cover best practices for making the most of your interview content during editing, on the web, and on social media. Whether you’re a novice or have some experience under your belt, this session will offer valuable insights for everyone.
The Power of Purpose: Making Your Brand Voice Count on Social Media
Time: April 3, 11:00 am – 12:00 pm Speaker: Lea Peck Did you know Chappell Roan’s “Pink Pony Club” has the perfect tempo for Hands-Only CPR? Thanks to a single Instagram post by the American Heart Association, over a million people now do. This workshop will explore how aligning your digital marketing strategy with your […]
Building Effective User Interfaces: A Figma Walkthrough & Design System Setup
Time: April 3, 11:00 am – 12:00 pm Speaker: Courtney Fleeger Join a step-by-step walkthrough on how to leverage Figma, a collaborative tool for interface design, to bring your UI concepts to life. Designed for both beginners and those experienced with Figma, you will learn more about: This session is ideal for designers, developers, and […]
People who design using social media as a guide are missing key facts about graphic design
People who design using social media as a guide are missing key facts about graphic design. Those facts are the subtle nuances that make a design or a logo good versus great. For example, a subtle nuance like when to use a serif font versus a san serif font. That’s important because fonts have different voices and convey many meanings, feelings, and emotions. Social media is great at supplying a plethora of information. However, learning the tenants of graphic design such as contrast, balance, emphasis, proportion, hierarchy, repetition, rhythm, pattern, white space, movement, variety, and unity fill in the blanks greatly where social media lacks.
Move It! Getting Started with Web Animation
This presentation would explore the power of animation in web design, showing how to bring static visuals to life to create more engaging and dynamic user experiences. You could share techniques and tools you use to animate assets, as well as examples of successful animations you’ve implemented in your projects.Takeaways: Attendees will gain insights into the principles of web animation, practical skills for implementing animations in their own projects, and the impact of motion on user engagement and retention.