Associate Director of Social Media & Digital Strategy
University of Illinois Urbana-Champaign
leapeck2@illinois.edu

Session: Building Trust in the Digital Age: Social Media Crisis Management and Reputation Strategies
Time: April 5, 11:00 am

Lea Peck is the strategic mind behind the @uofillinois social media handles. Whether deciphering algorithms or crafting clever captions, Lea transforms #ILLINOIS stories into captivating narratives that resonate with both the curious and the committed. Outside of work, she enjoys reading (and napping) with her two kittens, exploring new cities in search of the best gluten free pastry, and embracing new hobbies on a whim.