Time: April 9, 1:30 pm – 2:30 pm Speakers: Shenika Glover This presentation will discuss how effective strategic communication and brand marketing promoted the Summer of AI 2025 Campaign at the Center for Innovation in Teaching and Learning (CITL) in collaboration with University of Illinois Urbana-Champaign stakeholders. Throughout the presentation, I will highlight the goals […]
Event category: 1:30pm
Intersection of Design & Accessibility
Time: April 10, 1:30 pm – 2:30 pm Speakers: Matthew Luken Design plays a critical role in digital accessibility. This team can help reduce 67% percent of defects & violations. Join us to learn best practices that all designers – UX, UI, Content, UX Researchers, and Graphic Designers – should be implementing to ensure their […]
The Future of Accessibility Looks Bright
Time: April 9, 1:30 pm – 2:00 pm Speakers: Matthew Luken What does the future hold for accessibility? Between AI, changing standards, and stronger regulations around the world, the accessibility industry is rapidly changing. Join us to learn what’s on the horizon.
Scroll-Stopping Design for Social Media
Time: April 10, 1:30 pm – 2:30 pm Speakers: Cassidy Marcum, Charlotte (Peloquin) Voznyuk Did you know that the average person scrolls through 300 feet of content on their phone every day… about the height of the Statue of Liberty? Good design isn’t just decoration, it’s essential for standing out in an oversaturated digital landscape. […]
How to Prepare Your Website for the AI Search Shift
Time: April 10, 1:30 pm – 2:30 pm Speakers: Kate McGowan AI-driven search, from LLMs like ChatGPT and Perplexity to Google AI Mode, is reshaping how consumers discover brands, engage with website content, and convert. As search engines and generative models surface answers directly, institutions face declining brand visibility, fewer site visits, and mounting pressure […]
Beyond the Abstract: Research and Content Strategies that Resonate
Time: April 9, 1:30 pm – 2:00 pm Speakers: John Moist Communication is essential at a research university. It’s how ideas transcend the lab or classroom to shape public conversations and have real-world impact. But turning complex topics, dense information, or deep research into compelling messages is a craft of its own. This session offers […]
Different by Design: Transforming a Century-Old Brand’s Web Presence
Time: April 9, 1:30 pm – 2:30 pm Speakers: Jeremy Perkins, Doug Gruse How do you reinvent the digital identity of a 100-year-old institution? For the University of Baltimore, the answer was to become different by design. Their website redesign project set out to do more than refresh the university’s website—they aimed to create a […]
TL;DR, How to Write When No One’s Reading
Time: April 10, 1:30 pm – 2:30 pm Speaker: Liz Shallenberger You have three seconds to grab your website visitors’ attention. That’s it. This presentation teaches you how to be ruthless with your words. Create content your audience will actually engage with. We’ll cover how to write when no one has the time, attention, or […]
Digital Storytelling with Everyday Tools
Time: April 4, 1:30 pm – 2:30 pm Speaker: David Needham You don’t need expensive equipment to create impactful digital stories—sometimes, the tools you already have are enough. In this session, we’ll explore strategies for leveraging smartphones and everyday technology to produce engaging content for social media, websites, and other platforms. You’ll learn practical tips […]
Introduction to Redesigning Your University Website: A Strategic UX Approach
Time: April 4, 1:30 pm – 2:30 pm Speakers: Rashmi Tenneti, Maggie Evenson, Stacy Billman Is your university website truly serving your students, prospective applicants, and other key stakeholders? This management-focused session provides a strategic roadmap for overseeing and directing a successful website redesign project using proven UX methodologies and data-driven decision making. Duration: 60 minutes | […]